Spectrum is a continuous innovator in Higher Ed recruitment, providing groundbreaking software and marketing solutions to colleges around the country.
We lead the market by combining strategic higher education enrollment practices with cutting-edge CRM marketing platform technology to create advanced admission programs, and specialize in helping schools navigate ever-expanding media channels to find students where they are with timely, meaningful marketing outreach.
Spectrum's EMP Communication Platform with built-in CRM allows admissions offices to create and manage personalized, trackable, and automated cross-media campaigns that engage students, build relationships, and surpass enrollment goals.
Voice Message Management
Print On Demand
Microsites & Content Management
Accepted Student Networks
Spectrum's EMP system has vastly improved our recruitment marketing process. The system enables us to engage prospects, inquiries, and applicants quickly with targeted,
personalized communications. Spectrum's team is top-notch -- professional, responsive, and proactive. They treat our business like their own and consistently manage the
process to produce superior results."
-Michelle C. Marrone,
Director of University Marketing,
Franklin Pierce University
Spectrum's EMP platform has greatly enhanced the way Erskine puts our message about custom-fit liberal arts education in front of prospective students. We are able to match
the message to the student's interests as soon as they request information, anticipating their questions and offering a much richer experience before they ever sets foot on
campus for a tour. EMP gives Erskine extra manpower to enable our small Admissions and Communications offices to talk to thousands of prospects and inquiries effectively,
focusing our attention on the students who are the most responsive to our message."